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OUR CULTURE At Brooklyn Troy & Co our culture is represented by our ability to attract and retain the best employees and investors. Brooklyn Troy & Co’s commitment to its employees and investors is the primary reason success comes to everything we do. We continuously ask ourselves if we can do better and look for ways to improve our business model. We never stop working to make business better.
At the core of our business remains our commitment to our investors, which is embodied in our fourteen business principles. Our business principles are the compass, which, guide Brooklyn Troy and Co though the maze of the real estate industry. We rely on these principals to help make the right decisions that will give our organization the competitive edge yet protect our assets. Brooklyn Troy & Co is committed to success through the utilization of capitalist tools in the real estate industry.
Brooklyn Troy’s culture is what separates it from our competition. We guide our company by our strong belief in the phrase:
"Doing Well By Doing Good." The Brooklyn Troy and Co. Business Principles
1) Our clients' interests always come first. Our experience shows that if we serve our clients well, our own success will follow.
2) Our assets are our people, capital and reputation. If any of these is ever diminished, the last is the most difficult to restore. We are dedicated to complying fully with the letter and spirit of the laws, rules and ethical principles that govern us. Our continued success depends upon unswerving adherence to this standard.
3) Our goal is to provide superior returns to our investors. Profitability is critical to achieving superior returns, building our capital and attracting and keeping our best people. After all superior returns are essential for the welfare of our client’s retirement.
4) We take great pride in the professional quality of our work. We have an uncompromising determination to achieve excellence in everything we undertake. Though we may be involved in a wide variety and heavy volume of activity, we would, if it came to a choice, rather be best than biggest.
5) We stress creativity and imagination in everything we do. While recognizing that the old way may still be the best way, we constantly strive to find better solutions. We pride ourselves on having pioneered many of the practices and techniques that have become standard in the industry.
6) We make an unusual effort to identify and recruit the very best person for every job. Although our activities are measured in millions of dollars, we select our people one by one. In a service business, we know that without the best people, we cannot be the best firm.
7) We offer our people the opportunity to move ahead more rapidly than is possible at most other firms. Advancement depends on merit, and we have yet to find the limits to the responsibility our best people are able to assume.
8) We stress teamwork in everything we do. While individual creativity is always encouraged, we have found that team effort often produces the best results. We have no room for those who put their personal interests ahead of the interests of the firm and its clients.
9) The dedication of our people to the firm and the intense effort they give their jobs are greater than one finds in most other organizations. We think that this is an important part of our success.
10) We consider our size an asset that we try hard to preserve. We want to be big enough to undertake the largest project that any of our clients could contemplate, yet small enough to maintain the loyalty, intimacy and the esprit de corps that we all treasure and that contribute greatly to our success.
11) We constantly strive to anticipate the rapidly changing landscape of the real estate market and work to evolve our investments to capture opportunities created as a result.
12) We regularly receive confidential information as part of our normal client relationships. To breach a confidence or to use confidential information improperly or carelessly would be unthinkable.
13) Our business is highly competitive, and we aggressively seek to expand our client relationships. However, we must always be fair competitors and must never denigrate other firms.
14) Integrity and honesty are at the heart of our business. We expect our people to maintain high ethical standards in everything they do, both in their work for the firm and in their personal lives. After all we never forget the bottom line: we work for the investor.
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